What is Circular Design?
Circular design is a business development framework revolutionising how we create circular products, how we build a winning business strategy and how we develop the most compelling customer experience. All this is aligned with natural ecosystems making sure the foundation (nature!) of your business stays healthy.
To create a successful transition journey, iteration is needed across all three corners:
A product can be 100% circular only if the system around it is built for circularity
A circular product can only succeed if the customer wants it
A circular product can only win in the marketplace if the business model works
By addressing these interconnected elements, you can implement a comprehensive and effective transition to circularity.
By adopting circular design approach, your company is able to:
innovate future-fit products and service concepts
find novel revenue streams
attract customers
reduce costs
meet regulatory requirements
operate within planetary boundaries
Ensure your competitive edge through applying to the programme now!
“We have used the Circular Design Programme in product development. Through tools and methods we have been able to study the environmental impact of our products, especially the selection of raw materials and their circulation. The programme has also provided us valuable sparring and useful information about new regulations.”
Ensto creates smart solutions for electricity distribution networks.